Search Marketing Ad Cop...

Choosing what to include in ad copy is often one of the most complex part of the paid search marketing strategy. Ad copy is what searchers see before they are directed to your landing page. It is important to put your best foot forward to attract visitors and to turn those visitors into...

Website Optimization - ...

With the current economy it is important to refocus your marketing strategies to make the most of your marketing dollars. In search marketing it is important to make the most of the traffic you are targeting. In efforts to increase your sales without increasing your spending budget, it is...

Something New – Cuil....

Cuil.com has been getting a bit of attention across the web. As a new search engine that claims it, “searches more pages on the Web than anyone else – three times as many as Google and ten times as many as Microsoft,” according to their About Us  section of their website.  I will...

Content Network Search ...

According to Google AdWords Help, the Google AdWords content network reaches over 70% of unique internet users around the world. Combine this with Google’s search site network and AdWords ad campaigns can reach four of every five unique internet users on Earth. They go on by saying that...

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